In Australia, voting is mandatory from the age of 18. With the Greens again pushing to lower it to 16,
Respect Our Vote (RoV) — a fictional, youth-led organisation — is campaigning to keep the voting age as it is.

Challenge:
How do we raise awareness and spark opposition to lowering the voting age to 16?

Big idea: Let teens be teens.

Rather than criticising teens or questioning their intelligence,
the campaign leans into humour and relatability to make a simple point:

Don’t rush teens into adulthood — let them enjoy growing up.

The tone is intentionally light-hearted and playful — never condescending — because teens do think deeply. But some decisions, like voting, can wait just a little longer.